Developer Relations
Developer Relations—often called DevRel—is both a discipline and a movement. You’ll find articles on career paths in developer relations, how leading companies approach DevRel strategy, and the tactics that actually work to build trust with technical audiences. Whether you’re new to the field or leading a global DevRel team, we will give you a roadmap to navigate one of the most dynamic and impactful areas in tech.
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Decoding DevRel: Exploring Job Roles in Developer Relations
Developer Relations (DevRel) is how technical companies earn trust, adoption, and advocacy from developers. It...
Five Leadership Skills Every Community Manager Needs Right Now
Being a community manager requires real leadership work. It’s emotional load, operational clarity, and a...
7 Essential DevRel Engagement Tactics That Scale Without Burning Out Your Team
What if the thing you think makes DevRel successful is actually what’s holding it back?...
The Best Way to Market to Developers: What Actually Works in 2025
What’s the best way to market to developers when traditional B2B tactics fall flat? The...
DevRel Crisis Management: What GitLab and Supabase Get Right When Everything Goes Wrong
TL;DR When GitLab and Supabase messed up, they didn’t hide it. They turned the moment...
DevRel Content Strategy: Why Video Outperforms Whitepapers for Developer Adoption
Most teams trying to market to developers still rely on PDFs, whitepapers, or long-form docs...
How to Scale DevRel Programs
Most developer relations programs stall because they’re disconnected from business outcomes. Teams post on LinkedIn,...
The Hidden Systems Behind Successful DevRel Programs
Most developer relations teams know something feels off. They’re publishing content, hosting events, building community...
The Future of DevRel: Six Shifts Reshaping Developer Engagement in 2026
The future of DevRel isn’t about doing more. It’s about doing different. Developers no longer...
